Look for Companies with Pricing Power
When the going gets tough, the tough stop buying.
At least, they stop buying the stuff they want, and shift, instead, to the stuff they need. This has a major ripple effect in the economy.
Many businesses are forced to go on the offensive to keep the customers they have -- or to "win" new ones -- at a time when consumers are loath to spend. This suggests that companies that are able to continue, or even ramp up, their advertising spending make the best bets. Especially alluring are companies that can keep their customers -- and even raise prices.
Five Keys to Value Investing Profits
Some say this style of investing is broken, but there is a time and a place for this technique to work when you keep your focus.
Which Party Is Actually Better For the Markets?
While many people believe that Republicans are better for the markets, historical data on the Dow doesn't seem to support that notion.
Be Selectively Bullish During the Financial Crisis
The Street's assumptions are wrong (again). You can pick your places to start buying now.
Keith Fitz-Gerald has a winning formula that will help traders get the profits they desire.
