9 Father's Day Trades
-
Father's Day Trade #8: Tiffany & Co. (TIF)
By Michael Shulman
Dad didn't buy Mom anything expensive from Tiffany & Co. (TIF) for Mother's Day due to the recession, so he shouldn't be expecting too much on his day either. But dad has more important things to worry about. He's out of work, his credit line has been reduced, and the family's mortgage was just reset from 2% to 8.5% -- and he ain't alone.
With consumers still feeling the sting of this recession, high-end retailers like Tiffany & Co. don't have a prayer. The stock is rolling over and could punch through its 50-day and 200-day moving averages to the downside. Look at put options on TIF with expirations after September.
Tiffany & Co. isn't the only retailer that's really struggling. Get five more consumer stocks to short.
More By This Expert
Chris Johnson
Use a Strangle to Profit From Starbucks' Earnings
Starbucks has been a big mover -- up and down -- after earnings, and the company is schedule to report today after the close A strangle creates a win-win for traders.
The earnings projections for Starwood Hotels (HOT) are ridiculously low. Get in before they blow expectations out of the water.
Bullish call activity in YHOO is hitting highs for the year ahead of earnings -- but when they announce it will be a wake, not a party.
XOM may hit earnings estimates, but a big, positive reaction is not likely to materialize, and the newbies will fall over themselves to dump the stock.
McDonald's reports before the bell on Wednesday, and options traders appear to be betting against a good earnings report. Find out why you'll be 'lovin' it' if you bet against them.
MOST POPULAR
- What's Hot: DELL, DHI November 20, 2009
- Sidewinder: MCD, DKS, JPM November 20, 2009
- Options News: SII November 20, 2009
- Sidewinder: CY, ADSK, KG November 19, 2009
- Options for Dummies November 19, 2009




